{"title":"Beet It","description":"\u003cp\u003eBeet It makes organic beetroot juice, sold both as an everyday drink and as concentrated shots, alongside a Sport range aimed at athletes.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat we stock:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOrganic Beetroot Juice (250ml, 750ml and 1L)\u003c\/li\u003e\n\u003cli\u003eOrganic Beetroot Shot (70ml, pack of 15)\u003c\/li\u003e\n\u003cli\u003eSport Stamina Shot and Sport Nitrate 400 Shot (70ml, pack of 15)\u003c\/li\u003e\n\u003cli\u003eSport Nitrate 3000 (250ml)\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eThese are food and drink products -- we don't make specific medical or performance claims about beetroot juice consumption.\u003c\/p\u003e","products":[{"product_id":"beet-it-organic-concentrated-beetroot-shot-juice-70ml-pack-of-15","title":"Beet It Organic: Concentrated Beetroot Shot Juice 70ml (Pack of 15)","description":"\u003cp style=\"text-align: center;\"\u003e\u003cimg class=\"img-responsive\" src=\"http:\/\/www.jameswhite.co.uk\/image\/catalog\/logos\/logo_beet_it.png\" alt=\"Beet It\"\u003e\u003c\/p\u003e \u003cp style=\"text-align: center;\"\u003e\u003cimg class=\"img-responsive\" src=\"http:\/\/www.jameswhite.co.uk\/image\/catalog\/beetit\/75cl_beetit.png\" alt=\"Beet It 75cl glass bottle\"\u003e\u003cimg class=\"img-responsive\" src=\"http:\/\/www.jameswhite.co.uk\/image\/catalog\/beetit\/25cl_beetit.png\" alt=\"Beet It 25cl PET bottle\"\u003e\u003cimg class=\"img-responsive\" src=\"http:\/\/www.jameswhite.co.uk\/image\/catalog\/beetit\/75cl_beetit_ginger.png\" alt=\"Beet It with Ginger 75cl glass bottle\"\u003e\u003cimg class=\"img-responsive\" src=\"http:\/\/www.jameswhite.co.uk\/image\/catalog\/beetit\/25cl_beetit_ginger.png\" alt=\"Beet It with Ginger 25cl PET bottle\"\u003e\u003cimg class=\"img-responsive\" src=\"http:\/\/www.jameswhite.co.uk\/image\/catalog\/beetit\/75cl_beetit_passion.png\" alt=\"Beet It with Passion 75cl glass bottle\"\u003e\u003cimg class=\"img-responsive\" src=\"http:\/\/www.jameswhite.co.uk\/image\/catalog\/beetit\/shot_beetit_organic.png\" alt=\"7cl Beet It Organic Shot\"\u003e\u003c\/p\u003e \u003ch2 style=\"text-align: center;\"\u003eOrganic beetroot juice\u003c\/h2\u003e \u003cp class=\"lead\" style=\"text-align: center;\"\u003eBeet It organic beetroot juice is blended with 10% apple juice to smooth the earthy aftertaste of beetroot and create a really delicious drink.\u003c\/p\u003e \u003cp style=\"text-align: center;\"\u003eBeetroot doesn't feature highly on most of our diets and the idea of drinking beetroot juice probably doesn't excite anyone too much, but this fabulous deep purple juice with a surprisingly sweet, and slightly earthy yet rich taste is a great drink for all occasions.\u003c\/p\u003e \u003cp style=\"text-align: center;\"\u003eOur \u003cstrong\u003eOrganic shot\u003c\/strong\u003e is a 70ml shot of concentrated organic beetroot juice (98%) cut with concentrated organic lemon juice (2%), made from concentrates. There are no added preservatives. \u003c\/p\u003e \u003cp style=\"text-align: center;\"\u003e\u003cimg class=\"img-responsive\" src=\"http:\/\/www.jameswhite.co.uk\/image\/catalog\/pages\/beetit_ginger_passion.jpg\" alt=\"Beet It with Ginger and Beet It with Passion\"\u003e\u003c\/p\u003e \u003ch1 style=\"text-align: center;\"\u003eBeet It Organic Shot - 15 x 7cl\u003c\/h1\u003e \u003cp class=\"lead\" style=\"text-align: center;\"\u003eOrganic concentrated beetroot shot\u003c\/p\u003e \u003cp style=\"text-align: center;\"\u003e- Beetroot and lemon juice made from concentrates\u003cbr\u003e- No preservatives or unnatural chemicals\u003cbr\u003e- One of your 5-a-day\u003c\/p\u003e \u003cdiv class=\"col-sm-5 nopadding\" style=\"text-align: center;\"\u003e \u003cp\u003e\u003cstrong\u003eIngredients:\u003c\/strong\u003e\u003cbr\u003eOrganic concentrated beetroot juice (98%), lemon juice (2%); made from concentrates\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eAvailable as:\u003c\/strong\u003e\u003cbr\u003e7cl PET bottle\u003c\/p\u003e \u003c\/div\u003e \u003cdiv class=\"col-sm-5 nopadding\"\u003e \u003cdiv class=\"col-sm-8\"\u003e \u003cdiv class=\"tab-content\"\u003e \u003cdiv id=\"tab-description\" class=\"tab-pane active\"\u003e \u003cdiv class=\"col-sm-6 nopadding\"\u003e \u003ctable class=\"clear prod-table\" style=\"margin-left: auto; margin-right: auto;\" cellspacing=\"0\"\u003e \u003ctbody\u003e \u003ctr\u003e \u003ctd colspan=\"2\"\u003e\u003cstrong\u003eNutritional info:\u003c\/strong\u003e\u003c\/td\u003e \u003c\/tr\u003e \u003ctr\u003e \u003ctd\u003e\u003cem\u003eQuantity\u003c\/em\u003e\u003c\/td\u003e \u003ctd class=\"tdright\"\u003e\u003cem\u003eper 100ml\u003c\/em\u003e\u003c\/td\u003e \u003c\/tr\u003e \u003ctr\u003e \u003ctd\u003eEnergy\u003c\/td\u003e \u003ctd class=\"tdright\"\u003e424kJ \/ 100kcal\u003c\/td\u003e \u003c\/tr\u003e \u003ctr\u003e \u003ctd\u003eFat\u003cbr\u003e   of which saturates\u003c\/td\u003e \u003ctd class=\"tdright\"\u003e0.1g\u003cbr\u003e   \u0026lt;0.1g\u003c\/td\u003e \u003c\/tr\u003e \u003ctr\u003e \u003ctd\u003eCarbohydrates\u003cbr\u003e   of which sugars\u003c\/td\u003e \u003ctd class=\"tdright\"\u003e21g\u003cbr\u003e   13g\u003c\/td\u003e \u003c\/tr\u003e \u003ctr\u003e \u003ctd\u003eProtein\u003c\/td\u003e \u003ctd class=\"tdright\"\u003e4g\u003c\/td\u003e \u003c\/tr\u003e \u003ctr\u003e \u003ctd\u003eSalt\u003c\/td\u003e \u003ctd class=\"tdright\"\u003e0.7g\u003c\/td\u003e \u003c\/tr\u003e \u003c\/tbody\u003e \u003c\/table\u003e \u003c\/div\u003e \u003c\/div\u003e \u003c\/div\u003e \u003c\/div\u003e \u003cdiv class=\"col-sm-4\"\u003e \u003c\/div\u003e \u003c\/div\u003e","brand":"Beet It","offers":[{"title":"Default Title","offer_id":47944775926088,"sku":"L_BeetItOrganic-70ml-(Pack-of-15)-1","price":17.83,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0776\/4367\/8024\/files\/364ab86e-1a13-4612-94ca-8d768b82841d.jpg?v=1705005924"},{"product_id":"beet-it-sport-stamina-shot-beetroot-juice-70ml-pack-of-15","title":"Beet It Sport Stamina Shot Beetroot Juice 70ml (Pack of 15)","description":"\u003cp style=\"text-align: center;\"\u003e\u003cimg alt=\"Beet It Sport\" class=\"img-responsive\" src=\"http:\/\/www.jameswhite.co.uk\/image\/catalog\/logos\/logo_beet_it_sport.png\"\u003e\u003c\/p\u003e \u003cp style=\"text-align: center;\"\u003e\u003cimg alt=\"7cl Beet It Sport Shot\" class=\"img-responsive\" src=\"http:\/\/www.jameswhite.co.uk\/image\/catalog\/beetit\/shot_beetit_sport_alt.png\"\u003e\u003cimg alt=\"25cl Beet It SPORT Nitrate 3000\" class=\"img-responsive\" src=\"http:\/\/www.jameswhite.co.uk\/image\/catalog\/beetit\/beetit_nitrate3000_alt.png\"\u003e\u003cimg alt=\"40g Beet It SPORT Beetroot Flapjack\" class=\"img-responsive\" src=\"http:\/\/www.jameswhite.co.uk\/image\/catalog\/New%20beet%20It%20bar\/Beet%20It%20UK%20bar%2040g%20mockup%20-%20upright.png\"\u003e\u003c\/p\u003e \u003ch2 style=\"text-align: center;\"\u003eGo harder, last longer\u003c\/h2\u003e \u003cp class=\"lead\" style=\"text-align: center;\"\u003eTested by science, trusted by sports professionals.\u003c\/p\u003e \u003cp style=\"text-align: center;\"\u003eThe Beet It Sport shot is also a 70ml shot with a similar blend of concentrated beetroot juice (98%) cut with concentrated lemon juice (2%), made from concentrates. The Sport shot was developed specifically for the elite and sub-elite sporting world, and is currently being used by many athletes (including international rugby, premier league football and UCI Pro Tour cycling teams, as well as the GB, Australian, Canadian, US, Dutch and New Zealand Olympic teams).\u003c\/p\u003e \u003cp style=\"text-align: center;\"\u003eThe Sport shot contains 0.4g natural dietary nitrate per shot - a 33% increase on the Organic version. This is equivalent to around 400ml of single strength juice, and provides the maximum intake of nitrate in the smallest volume of liquid possible. This is why it is preferred by elite athletes as a quick and easy-to-take shot. As well as being entirely natural, the Sport shot is cut with lemon juice, which reduces the taste of beetroot making it more palatable for those that do not favour the taste (it can also be diluted to consume).\u003c\/p\u003e \u003cp style=\"text-align: center;\"\u003e\u003c\/p\u003e \u003ch1 style=\"text-align: center;\"\u003eBeet It SPORT shot - 15 x 7cl\u003c\/h1\u003e \u003cp class=\"lead\" style=\"text-align: center;\"\u003eConcentrated beetroot shot \u003c\/p\u003e \u003cp style=\"text-align: center;\"\u003e- Contains c400mg natural dietary nitrate\u003cbr\u003e- The Power of NO (Nitric Oxide)\u003cbr\u003e- One of your 5-a-day\u003cbr\u003e- Used worldwide for sports research\u003cbr\u003e- Widely used by professional cycling, rugby, football and Olympic sports teams\u003c\/p\u003e \u003cdiv class=\"col-sm-5 nopadding\"\u003e \u003cp style=\"text-align: center;\"\u003e\u003cstrong\u003eIngredients:\u003c\/strong\u003e\u003cbr\u003eConcentrated beetroot juice (98%), lemon juice (2%); made from concentrates\u003c\/p\u003e \u003cp style=\"text-align: center;\"\u003e\u003cstrong\u003eAvailable as:\u003c\/strong\u003e\u003cbr\u003e7cl PET bottle\u003c\/p\u003e \u003ctable cellspacing=\"0\" class=\"clear prod-table\" style=\"margin-left: auto; margin-right: auto;\"\u003e \u003ctbody\u003e \u003ctr\u003e \u003ctd colspan=\"2\"\u003e\u003cstrong\u003eNutritional info:\u003c\/strong\u003e\u003c\/td\u003e \u003c\/tr\u003e \u003ctr\u003e \u003ctd\u003e\u003cem\u003eQuantity\u003c\/em\u003e\u003c\/td\u003e \u003ctd class=\"tdright\"\u003e\u003cem\u003eper 100ml\u003c\/em\u003e\u003c\/td\u003e \u003c\/tr\u003e \u003ctr\u003e \u003ctd\u003eEnergy\u003c\/td\u003e \u003ctd class=\"tdright\"\u003e437kJ \/ 103kcal\u003c\/td\u003e \u003c\/tr\u003e \u003ctr\u003e \u003ctd\u003eFat\u003cbr\u003e   of which saturates\u003c\/td\u003e \u003ctd class=\"tdright\"\u003e0.4g\u003cbr\u003e   0.1g\u003c\/td\u003e \u003c\/tr\u003e \u003ctr\u003e \u003ctd\u003eCarbohydrates\u003cbr\u003e   of which sugars\u003c\/td\u003e \u003ctd class=\"tdright\"\u003e22g\u003cbr\u003e   22g\u003c\/td\u003e \u003c\/tr\u003e \u003ctr\u003e \u003ctd\u003eProtein\u003c\/td\u003e \u003ctd class=\"tdright\"\u003e4.8g\u003c\/td\u003e \u003c\/tr\u003e \u003ctr\u003e \u003ctd\u003eSalt\u003c\/td\u003e \u003ctd class=\"tdright\"\u003e0.2g\u003c\/td\u003e \u003c\/tr\u003e \u003c\/tbody\u003e \u003c\/table\u003e \u003c\/div\u003e","brand":"Beet It","offers":[{"title":"Default Title","offer_id":47944775958856,"sku":"L_BeetItSport-70ml-(Pack-of-15)","price":24.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0776\/4367\/8024\/files\/115230c8-57ff-4433-8dc6-15c19bce248c.jpg?v=1705005926"},{"product_id":"beet-it-organic-beetroot-juice-1l-tetra","title":"Beet It Organic Beetroot Juice 1L Tetra","description":"\u003cp\u003eExperience the natural power of beetroot with this premium organic beetroot juice, expertly pressed to preserve its vibrant flavor and nutritional benefits. Sourced from the UK's first and only dedicated beetroot juice pressers, this 1L tetra pack delivers a fresh, pure, and convenient way to enjoy the many advantages of beetroot.\u003c\/p\u003e    \u003ch3\u003eKey Benefits\u003c\/h3\u003e  \u003cul\u003e  \u003cli\u003e\n\u003cstrong\u003eRich in Nitrates:\u003c\/strong\u003e Supports healthy blood flow and cardiovascular function.\u003c\/li\u003e  \u003cli\u003e\n\u003cstrong\u003e100% Organic:\u003c\/strong\u003e Made from organically grown beetroots, free from pesticides and harmful chemicals.\u003c\/li\u003e  \u003cli\u003e\n\u003cstrong\u003eNatural Energy Booster:\u003c\/strong\u003e Helps enhance stamina and physical performance, ideal for athletes and active lifestyles.\u003c\/li\u003e  \u003cli\u003e\n\u003cstrong\u003eAntioxidant Properties:\u003c\/strong\u003e Contains betalains which help combat oxidative stress and promote overall wellbeing.\u003c\/li\u003e  \u003cli\u003e\n\u003cstrong\u003eConvenient Packaging:\u003c\/strong\u003e The 1L tetra pack ensures freshness and easy storage.\u003c\/li\u003e  \u003c\/ul\u003e   \u003ch3\u003eSuggested Use\u003c\/h3\u003e  \u003cp\u003eEnjoy Beet It Organic Beetroot Juice as a daily health tonic, either on its own or mixed into smoothies and juices. It is particularly popular among athletes seeking natural performance enhancement and individuals looking to support cardiovascular health. Consume chilled for a refreshing experience or as part of your morning routine to kickstart your day with vitality.\u003c\/p\u003e   \u003ch3\u003eQuality Assurance\u003c\/h3\u003e  \u003cp\u003eProduced by the UK's leading beetroot juice pressers, this product upholds stringent quality standards to deliver a consistent and authentic beetroot juice experience. Free from added sugars and artificial ingredients, it represents a wholesome choice for health-conscious consumers.\u003c\/p\u003e","brand":"Beet It","offers":[{"title":"Default Title","offer_id":50714269876552,"sku":"L_CLF_BIT_271T","price":7.07,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0776\/4367\/8024\/files\/b9463891-af06-44c7-a5a0-716580e7477f.jpg?v=1750267144"},{"product_id":"beet-it-organic-beetroot-juice-250ml","title":"Beet It Organic Beetroot Juice 250ml","description":"\u003cp\u003e\u003cstrong\u003eBeet It Organic Beetroot Juice 250ml\u003c\/strong\u003e offers a refreshing and nutritious way to enjoy the natural benefits of beetroot. As the UK's market-leading beetroot juice, it is crafted by the country's first and only specialist pressers of beetroot juice, ensuring exceptional quality and authenticity.\u003c\/p\u003e  \u003cp\u003eThis organic juice is made from 90% pure beetroot juice combined with 10% apple juice, resulting in a naturally sweet, earthy, and delicious flavor profile. It is never from concentrate and contains no added coloring or preservatives, preserving the integrity and freshness of the ingredients.\u003c\/p\u003e  \u003cp\u003eKnown for its functional benefits, beetroot juice is a rich source of dietary nitrates which may support healthy blood flow, stamina, and cardiovascular wellness. It is an ideal choice for athletes seeking a natural performance boost, as well as for anyone looking to incorporate more wholesome, plant-based nutrients into their daily routine.\u003c\/p\u003e  \u003cp\u003eBeet It Organic Beetroot Juice is perfect consumed on its own as a revitalizing drink or incorporated into smoothies and wellness shots. Its convenient 250ml bottle size makes it easy to enjoy at home, work, or on the go.\u003c\/p\u003e  \u003cp\u003eExperience the perfect balance of taste and functionality with this organic beetroot juice”an excellent addition to a healthy lifestyle.\u003c\/p\u003e","brand":"Beet It","offers":[{"title":"Default Title","offer_id":50714269909320,"sku":"L_CLF_BIT_90","price":5.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0776\/4367\/8024\/files\/02eb0524-5c73-4434-93d0-4ac326c3c9bb.jpg?v=1750267144"},{"product_id":"beet-it-organic-beetroot-juice-750ml-pet","title":"Beet It Organic Beetroot Juice 750ml PET","description":"\u003cp\u003e\u003cstrong\u003eBeet It Organic Beetroot Juice 750ml PET\u003c\/strong\u003e offers a premium, naturally sweet and earthy beverage crafted from the finest organic beetroot. As the UK's market-leading beetroot juice, it is produced by the country's first and only dedicated beetroot juice pressers, ensuring authenticity and quality in every bottle.\u003c\/p\u003e  \u003cp\u003eThis juice is made from 90% pure beetroot and 10% apple juice, providing a fresh, not-from-concentrate product free from artificial colours and preservatives. The blend delivers a delicious taste that balances the natural earthiness of beetroot with a subtle sweetness from apple, making it both functional and enjoyable.\u003c\/p\u003e  \u003cp\u003eBeet It Organic Beetroot Juice is renowned for its potential health benefits, including supporting cardiovascular health, improving stamina and endurance, and promoting natural detoxification. Rich in dietary nitrates, it helps enhance blood flow and oxygen delivery, making it an excellent choice for athletes or anyone seeking to boost physical performance and recovery.\u003c\/p\u003e  \u003cp\u003eIdeal for daily consumption, it can be enjoyed on its own, added to smoothies, or incorporated into health-conscious recipes. Whether you're looking to enhance your wellness routine or simply enjoy a refreshing, nutrient-packed drink, this organic beetroot juice offers a convenient and tasty solution.\u003c\/p\u003e  \u003cp\u003eExperience the natural power of beetroot with Beet It Organic Beetroot Juice “ a wholesome, authentic, and delicious addition to your healthy lifestyle.\u003c\/p\u003e","brand":"Beet It","offers":[{"title":"Default Title","offer_id":50714270040392,"sku":"L_CLF_BIT8","price":7.09,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0776\/4367\/8024\/files\/2f517aff-eca4-4d5c-ba4c-376488bcce28.jpg?v=1750267146"},{"product_id":"beet-it-organic-beetroot-shot-70ml","title":"Beet It Organic Beetroot Shot 70ml","description":"\u003cp\u003e\u003cstrong\u003eBeet It Organic Beetroot Shot 70ml\u003c\/strong\u003e offers a natural and refreshing way to boost your daily vitality. Crafted from 90% organic beetroot juice and 10% apple juice, this shot delivers a deliciously sweet and earthy flavour without any added colouring or preservatives. Sourced directly from the UK's first and only pressers of beetroot juice, Beet It stands out as the market leader in beetroot juice products.\u003c\/p\u003e  \u003cp\u003eThis shot is not from concentrate, ensuring maximum freshness and retaining the full nutritional benefits of beetroot. Rich in dietary nitrates, it supports healthy blood flow and stamina, making it an ideal choice for athletes, fitness enthusiasts, or anyone looking to enhance their overall wellbeing naturally.\u003c\/p\u003e  \u003cp\u003ePerfect as a quick, convenient daily supplement, the Beet It Organic Beetroot Shot can be enjoyed anytime ” whether as a pre-workout energizer, a mid-day vitality boost, or a natural way to support cardiovascular health. Its compact 70ml size makes it easy to carry and consume on-the-go, fitting seamlessly into a busy lifestyle.\u003c\/p\u003e  \u003cp\u003eExperience the unique combination of functionality and flavour in every shot ” a tasty, wholesome option that complements a healthy diet and active routine without compromising on quality or convenience.\u003c\/p\u003e","brand":"Beet It","offers":[{"title":"Default Title","offer_id":50714270073160,"sku":"L_CLF_BIT_91","price":4.93,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0776\/4367\/8024\/files\/dd1d6297-c28a-4d82-ba23-b632f1af50a5.jpg?v=1750267146"},{"product_id":"beet-it-sport-nitrate-3000-250ml","title":"Beet It Sport Nitrate 3000 250ml","description":"\u003cp\u003e  Experience the power of natural performance enhancement with Beet It Sport Nitrate 3000, a concentrated beetroot juice formulation designed to support athletic excellence. Derived from premium beetroot sources, this 250ml shot delivers a potent 3000mg of natural nitrates, known to improve blood flow, increase stamina, and boost endurance during high-intensity exercise.  \u003c\/p\u003e  \u003cp\u003e  Trusted and used by the world's sporting elite, Beet It Sport Nitrate 3000 has earned multiple awards for its effectiveness and purity. Each batch undergoes rigorous testing and carries the \u003cstrong\u003eInformed-Sport\u003c\/strong\u003e logo, ensuring it is free from banned substances and safe for professional athletes. This certification is conducted by LGC's world-class sports anti-doping laboratory, providing peace of mind for competitors at every level.  \u003c\/p\u003e  \u003cp\u003e  Ideal for athletes, fitness enthusiasts, and anyone seeking to enhance physical performance naturally, this nitrate-rich beetroot shot aids in reducing oxygen cost during exercise, improving muscle efficiency and recovery. Simply consume 2-3 hours before training or competition to optimize nitric oxide levels and maximize your potential.  \u003c\/p\u003e  \u003cp\u003e  \u003cstrong\u003eKey Benefits:\u003c\/strong\u003e  \u003c\/p\u003e\u003cul\u003e  \u003cli\u003eSupports increased stamina and endurance\u003c\/li\u003e  \u003cli\u003eEnhances blood flow and oxygen delivery to muscles\u003c\/li\u003e  \u003cli\u003eCertified Informed-Sport for safe competition use\u003c\/li\u003e  \u003cli\u003eNatural nitrate source from concentrated beetroot juice\u003c\/li\u003e  \u003cli\u003eConvenient ready-to-drink 250ml shot\u003c\/li\u003e  \u003c\/ul\u003e    \u003cp\u003e  Unlock your athletic potential with Beet It Sport Nitrate 3000 “ the natural choice for performance enhancement trusted by champions worldwide.  \u003c\/p\u003e","brand":"Beet It","offers":[{"title":"Default Title","offer_id":50714271383880,"sku":"L_CLF_BIT3","price":9.1,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0776\/4367\/8024\/files\/03964e90-fa7c-47f4-a02f-65ae83ba72aa.jpg?v=1750267339"},{"product_id":"beet-it-sport-nitrate-400-shot-70ml","title":"Beet It Sport Nitrate 400 Shot 70ml","description":"\u003cp\u003e  Experience enhanced athletic performance with the Beet It Sport Nitrate 400 Shot, a premium natural nitrate supplement derived from concentrated beetroot juice. Renowned for its multi-award-winning formula, this product is trusted by the world's sporting elite to improve endurance, stamina, and recovery.  \u003c\/p\u003e  \u003cp\u003e  Beet It Sport Nitrate 400 Shot delivers a potent 400mg dose of naturally occurring nitrates in every convenient 70ml serving. These nitrates support nitric oxide production in the body, which helps improve blood flow, reduce oxygen cost during exercise, and enhance muscle efficiency. Ideal for athletes across all disciplines, this shot is designed to help you push harder, train longer, and perform at your best.  \u003c\/p\u003e  \u003cp\u003e  All Beet It Sport products proudly carry the Informed-Sport logo, ensuring rigorous testing and certification by LGC's world-class sports anti-doping laboratory. This guarantees that the product is safe, free from banned substances, and suitable for competitive athletes.  \u003c\/p\u003e  \u003ch3\u003eKey Benefits:\u003c\/h3\u003e  \u003cul\u003e  \u003cli\u003eNatural source of 400mg nitrates per 70ml shot\u003c\/li\u003e  \u003cli\u003eSupports improved endurance and stamina\u003c\/li\u003e  \u003cli\u003eEnhances oxygen efficiency and blood flow\u003c\/li\u003e  \u003cli\u003ePromotes faster recovery post-exercise\u003c\/li\u003e  \u003cli\u003eCertified safe for athletes with Informed-Sport accreditation\u003c\/li\u003e  \u003c\/ul\u003e  \u003ch3\u003eRecommended Use:\u003c\/h3\u003e  \u003cp\u003e  Consume one 70ml shot approximately 2-3 hours before training or competition for optimal results. 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This unique formulation delivers an effective antioxidant boost without the need for dilution, offering a quick and convenient solution for on-the-go consumption.  \u003c\/p\u003e  \u003cp\u003e  Building on the success of the multi-award-winning Beet It brand, Beet It Sport products are renowned for their natural nitrate content derived from concentrated beetroot juice. Trusted and used by elite athletes worldwide, this shot supports enhanced athletic performance, stamina, and recovery.  \u003c\/p\u003e  \u003cp\u003e  Each 70ml shot carries the \u003cem\u003eInformed-Sport\u003c\/em\u003e logo, certifying that the product has undergone rigorous testing by LGC's world-class sports anti-doping laboratory. 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Sourced from the UK's first and only specialist beetroot juice pressers, this juice offers an authentic, fresh flavor that is both sweet and earthy, enhanced by a subtle hint of ginger.  \u003c\/p\u003e  \u003cp\u003e  This juice is \u003cem\u003enot from concentrate\u003c\/em\u003e and contains no artificial colouring or preservatives, ensuring you receive a pure, organic product that supports a healthy lifestyle. The natural ingredients combine to deliver a refreshing and functional drink suitable for daily consumption.  \u003c\/p\u003e  \u003ch3\u003eKey Benefits:\u003c\/h3\u003e  \u003cul\u003e  \u003cli\u003e\n\u003cstrong\u003eSupports cardiovascular health:\u003c\/strong\u003e Beetroot juice is rich in nitrates, which may help improve blood flow and maintain healthy blood pressure levels.\u003c\/li\u003e  \u003cli\u003e\n\u003cstrong\u003eBoosts energy and stamina:\u003c\/strong\u003e Ideal for athletes and active individuals looking to enhance performance and endurance.\u003c\/li\u003e  \u003cli\u003e\n\u003cstrong\u003eRich in antioxidants:\u003c\/strong\u003e Helps combat oxidative stress and supports overall wellness.\u003c\/li\u003e  \u003cli\u003e\n\u003cstrong\u003eNatural digestive aid:\u003c\/strong\u003e Ginger adds a warming note while aiding digestion and soothing the stomach.\u003c\/li\u003e  \u003cli\u003e\n\u003cstrong\u003eNo artificial additives:\u003c\/strong\u003e Free from preservatives and colouring for a clean, natural product.\u003c\/li\u003e  \u003c\/ul\u003e  \u003ch3\u003eUse Cases:\u003c\/h3\u003e  \u003cul\u003e  \u003cli\u003eEnjoy as a revitalizing morning boost or mid-day pick-me-up.\u003c\/li\u003e  \u003cli\u003eIncorporate into smoothies or health shots for enhanced flavor and benefits.\u003c\/li\u003e  \u003cli\u003ePerfect for athletes seeking natural performance support.\u003c\/li\u003e  \u003cli\u003eComplement a balanced diet focused on natural, whole foods.\u003c\/li\u003e  \u003c\/ul\u003e  \u003cp\u003e  Packaged in a convenient 750ml bottle, Beet It Beet-it Organic Beetroot \u0026amp; Ginger Juice is an excellent addition to your daily health routine, combining great taste with functional benefits for mind and body.  \u003c\/p\u003e","brand":"Beet It","offers":[{"title":"Default Title","offer_id":50714271678792,"sku":"L_CLF_BIT_272S","price":6.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0776\/4367\/8024\/files\/c3dc809c-bd2c-4656-a1b0-5d1ac890a098.jpg?v=1750267340"},{"product_id":"beet-it-organic-beet-it-shot-turmeric-70ml","title":"Beet It Organic Beet It Shot + Turmeric 70ml","description":"\u003cp\u003e  Experience the powerful combination of nature's finest ingredients with the \u003cstrong\u003eBeet It Organic Beet It Shot + Turmeric\u003c\/strong\u003e. This 70ml shot blends organic concentrated beetroot juice with organic turmeric juice to deliver a potent, natural boost to your daily wellness routine.  \u003c\/p\u003e  \u003cp\u003e  Beetroot is widely recognized for its high nitrate content, which supports healthy blood flow and cardiovascular function. When paired with turmeric, known for its anti-inflammatory and antioxidant properties, this shot offers a unique synergy that promotes overall vitality and helps combat oxidative stress.  \u003c\/p\u003e  \u003cp\u003e  Ideal for those seeking to enhance physical performance, support recovery after exercise, or maintain general health, this convenient shot is perfect for on-the-go consumption. 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Suitable for vegetarians and vegans, the Beet It Organic Beetroot Shot + Ginger is free from artificial colours, flavours, and preservatives.\u003c\/p\u003e","brand":"Beet It","offers":[{"title":"Default Title","offer_id":50714273677640,"sku":"L_CLF_BIT11","price":4.93,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0776\/4367\/8024\/files\/058faf67-67df-4b49-bfd4-8eed3bc1d400.jpg?v=1750267342"},{"product_id":"beet-it-organic-beetroot-juice-750ml-6-pack","title":"Beet It Organic Beetroot Juice 750ml - 6 Pack","description":"\u003cp\u003eDiscover the natural goodness of \u003cstrong\u003eBeet It Organic Beetroot Juice\u003c\/strong\u003e, a premium cold-pressed juice crafted from 90% organic beetroot and 10% organic apple juice. Renowned as the UK's market-leading beetroot juice, it is produced by the country's first and only dedicated beetroot juice pressers, ensuring authenticity and quality in every bottle.\u003c\/p\u003e    \u003cp\u003eThis juice is not from concentrate, preserving the fresh, vibrant flavors and nutritional benefits of the raw ingredients. With no added colouring or preservatives, it delivers a pure, earthy taste that is surprisingly sweet and delicious, making it an enjoyable way to support your health.\u003c\/p\u003e    \u003ch3\u003eProduct Benefits\u003c\/h3\u003e  \u003cul\u003e  \u003cli\u003e\n\u003cstrong\u003eNatural source of nitrates:\u003c\/strong\u003e Supports healthy blood flow and cardiovascular function.\u003c\/li\u003e  \u003cli\u003e\n\u003cstrong\u003eRich in antioxidants:\u003c\/strong\u003e Helps combat oxidative stress and promote overall wellness.\u003c\/li\u003e  \u003cli\u003e\n\u003cstrong\u003eOrganic ingredients:\u003c\/strong\u003e Carefully sourced to maintain purity and environmental sustainability.\u003c\/li\u003e  \u003cli\u003e\n\u003cstrong\u003eNo artificial additives:\u003c\/strong\u003e Free from preservatives, colourings, and concentrates.\u003c\/li\u003e  \u003cli\u003e\n\u003cstrong\u003eRefreshing taste:\u003c\/strong\u003e Balanced sweetness from apple juice enhances the earthy beetroot flavor.\u003c\/li\u003e  \u003c\/ul\u003e    \u003ch3\u003eUse Cases\u003c\/h3\u003e  \u003cp\u003ePerfect for athletes and health enthusiasts seeking a natural performance boost, this juice can be consumed before exercise to enhance stamina and endurance. It is also ideal as a daily wellness tonic to support cardiovascular health and improve energy levels. Enjoy chilled as a refreshing drink, or incorporate it into smoothies and health shots for an added nutritional boost.\u003c\/p\u003e    \u003cp\u003eExperience the exceptional quality and taste of Beet It Organic Beetroot Juice “ a functional yet delicious way to nourish your body naturally.\u003c\/p\u003e","brand":"Beet It","offers":[{"title":"Default Title","offer_id":51411203686728,"sku":"L_CLF_BIT_271x6","price":26.74,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0776\/4367\/8024\/files\/445034ce-0227-43cb-bfa1-e22a2b7793ca.jpg?v=1758031117"},{"product_id":"beet-it-beet-it-sport-concentrated-energy-gel-top-up-100-43g-12-pack","title":"Beet It Beet-It Sport Concentrated Energy Gel Top Up 100 43g - 12 Pack","description":"\u003cp\u003eBeet It Sport offers a scientifically formulated energy gel derived from concentrated beetroot juice, designed to support athletic performance and endurance. 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